{"product_id":"specialized-loma","title":"Specialized Loma","description":"\u003cdiv class=\"LegacyView__Html\"\u003eIntroducing the all-new Loma helmet—designed for riders whose adventures aren’t defined by the surfaces beneath them. Whether cruising down a gravel path or crushing it up a smooth climb, Loma seamlessly integrates top-tier innovation and performance found in our premium S-Works helmets combined with a sleek aesthetic for the ultimate all-road gear addition. Crafted to deliver comfort, timeless style, and confidence, the Loma helmet shares many of the same comfort and ventilation features as our premium S-Works helmets and the MIPS Essential Core system. Meet the all-new Loma - the perfect helmet for road and gravel riders looking to blend high performance features with comfort and functionality. Ventilation: When it comes to ventilation, we made sure to incorporate key learnings and innovations from our premium S-Works helmets. The Loma features our 4D brow cooling technology as well as engineered internal channels to ensure your head stays cool when the ride heats up. \u003c\/div\u003e\n\u003cdiv class=\"LegacyView__Html\"\u003eMIPS: The Loma helmet features the MIPS Essential Core system—a low-friction layer that allows a sliding motion of 10 to 15mm in all directions. Studies indicate that this helps reduce some of the rotational forces transmitted to the brain during angled impacts.\u003c\/div\u003e\n\u003cdiv class=\"bulletPoints_Wrapper\"\u003e\n\u003cul class=\"bullet_points\"\u003e\n\u003cli class=\"bullet_item\"\u003eMips Essential Core is a low-friction layer that allows a sliding motion of 10 to 15mm in all directions. Studies indicate that this helps reduce some of the rotational forces transmitted to the brain during angled impacts.\u003c\/li\u003e\n\u003cli class=\"bullet_item\"\u003ePrecision, full-wrap polycarbonate shell for increased durability and premium finish.\u003c\/li\u003e\n\u003cli class=\"bullet_item\"\u003eFS3 Fit System and Occipital base adjustment personalizes fit for comfort and allows you to tune helmet angle to ensure that your helmet and eyewear stay perfectly synched.\u003c\/li\u003e\n\u003cli class=\"bullet_item\"\u003eThe Loma helmet features our 4D Brow Cooling technology as well as large rear exhaust ports for added ventilation.\u003c\/li\u003e\n\u003cli class=\"bullet_item\"\u003eAdjustable Tri-Fix web splitter combined with thin 10mm webbing for increased comfort.\u003c\/li\u003e\n\u003cli class=\"bullet_item\"\u003eWeight: 290 g (Medium)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"SPECIALIZED","offers":[{"title":"Black \/ Medium","offer_id":52095947178213,"sku":"108268","price":180.0,"currency_code":"NZD","in_stock":false},{"title":"White \/ Medium","offer_id":52095947210981,"sku":"196625094958","price":180.0,"currency_code":"NZD","in_stock":false},{"title":"White \/ Large","offer_id":52095947243749,"sku":"196625089367","price":180.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2132\/9277\/files\/specialized-loma-1254132657.jpg?v=1786673768","url":"https:\/\/www.thehubcyclecentre.co.nz\/products\/specialized-loma","provider":"The Hub Cycle Centre","version":"1.0","type":"link"}